Design for an innovative, user-centric banking app that elevates the digital experience for N26 customers while maintaining simplicity and efficiency.
As the Lead UX Designer on the project, I spearheaded the research, conceptualization, and implementation of user-centered design solutions, ensuring an engaging and accessible app experience for N26 customers.
The app's overall Net Promoter Score (NPS) saw a 15-point increase, indicating higher customer satisfaction and loyalty.
Additionally, the app's redesign contributed to a 38% decrease in user-reported issues, demonstrating improved usability and a more streamlined interface.
Finally, user onboarding was optimized, resulting in a 20% increase in successful sign-ups within the first week of use.
My role:
User research
Competitor analysis
Personas creation
User journey mapping
Information architecture
UX/UI
Usability testing
Performance tracking
